By Jecolia Tong

The Walk The World event, held annually by express-delivery company
TNT, consumer-goods company Unilever and global science-based company
DSM, was organised in partnership with the World Food Programme (WFP).
WFP is the United Nations' front-line agency in the fight against
global hunger. However, those companies were not the only ones doing
their part for charity. The event was held in more than 100 countries
yesterday.
In Singapore, funds were raised through the sale of coupons, which
could be exchanged for drinks and food, or used to play games at a fair
set up at the event. There were corporate donors, such as Swiss bank
BSI, which donated $30,000.
Walk The World began eight years ago, with the idea seeded here by TNT.
The concept was proposed to the WFP by TNT chief executive Peter
Bakker, and was the first of such initiatives undertaken by the company
as part of its corporate social responsibility scheme.
About $60,000 was raised in Singapore alone last year through this
event. Internationally, Walk The World last year raised enough money to
feed 14,000 underprivileged children for one year in countries such as
Malawi and Tanzania.
TNT's target amount for Singapore this year was $60,000 but, as of yesterday, funds raised have surpassed that amount.
Funds will go to the School Feeding Programme in Cambodia, which
provides food for schoolchildren. This encourages people to send their
children to school, and it is hoped that promoting education will help
many break out of the poverty cycle.
The event was open to the public, but most who turned up to show
their support were from TNT, Unilever, Credit Suisse and BSI - the main
corporate participants.
Many of those present - such as Ms Jennifer Hewit, the vice-president
of the information-technology department at Credit Suisse - were with
their families. Ms Hewit was with her husband and their two-year-old
son, Tyler.
She said: "It's good to teach your children that not all children in the world have it as easy as they do."
Asia One News
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